Add Listing Address
The listing address this media package is for — will be used in marketing materials, not on MLS photos.
Allur Media
Real estate media preparation done right.
Your media turned into a full marketing package, quick and easy.
How it starts
Build marketing package in 3 simple steps.
Add Your Branding
Logo, headshot, colors, brokerage, DRE. Add once, use for all marketing assets.
Upload Media
The gallery your photographer already delivered. Or use our photography services.
Then Allur takes over
It builds the package. You review and approve.
What you get
One review. The whole campaign.
Approve once. Download, share the page, print the flyer, post the stills.
01
Know what’s ready
- A photo-by-photo report: keep, fix, or reshoot — before the listing goes live
- Empty rooms flagged for virtual staging — you decide which to furnish
- Cluttered rooms flagged for cleanup — you decide which to tidy
02
Media, already organized
- Rooms already named and sorted
- A lead photo picked for you
- An MLS-ready photo order
- A social set and a print set, already pulled
- A zip of originals for the MLS
- A zip of marketing files for everything else
03
Words, already written
- MLS remarks written to the character limit, with brokerage and license on them
- A warmer headline and description for the listing page
- Captions ready to paste into Instagram, Facebook, and email
04
A campaign you can launch
- A branded listing website
- A QR code that opens that site
- Square and story stills with your logo, headshot, and colors
- An open-house / just-listed flyer
- A listing email you can send
- Vertical clips cut from video you already have
- One place to approve, hide, reorder, and edit copy before anything is public
- An email when the package is ready
05
Photos, finished if you want them
- Optional polish (fire in the fireplace, a live TV) only if you ask for it
- Every edited photo labeled, next to the original
- Your branding saved once and reused on every listing
06
The next listing
- A listing presentation after it sells — the campaign you already ran, as the pitch for the next seller
- How many people opened the page and scanned the QR
Checks
Know what’s ready before it goes live.
Each photo against a named MLS ruleset. Findings, not a certification stamp.
- Resolution, type, size, orientation
- Watermarks, text, duplicates
- Blur, exposure, framing
- Staging, declutter, and replace flags
MEDIA REVIEW123 Main Street
32Pass
4Review
1Replace
Living room — possible blur
Bedroom — empty, staging candidate
Example ruleset: MLSListings readiness
Organization
Sorted once. Used many ways.
Rooms identified. Then a hero, an MLS order, a social set, a print set.
Production
We find the work. You say yes.
Staging, decluttering, and polish are recommended from the check. They run only when you confirm. Marketing can look finished. The MLS zip stays original.
Virtual staging
Empty rooms are flagged. You pick which to furnish. Staged files are labeled; originals stay in the MLS set.
Virtual decluttering
Clutter is flagged the same way. Personal items can come out of marketing photos — never silently into MLS.
Digital polish
Optional: fire in the fireplace, a live TV. Only if you opt in. Always marked digitally modified.
Agent branding
On the listing page, QR, flyer, email, and social stills. Not burned onto the MLS zip.
Original
Virtually stagedLabeled. Reversible. Yours to approve.
Every edited file sits next to the original. Nothing publishes until you say so.
After it sells
Turn this listing into the pitch for the next one.
Export the campaign — assets, before/after, the live page — as a listing presentation.
Why AllurKeep the photographer. Skip the scramble.
Address, brand, upload — then approve the campaign.
Get Started